Retail

Chilling Encounters: Ghosts of Customer Service

3 min read

As Halloween approaches, the spooky vibes are creeping into our call center! Join me as I share tales of ghostly encounters, from the Phantom of Unrealistic Expectations to the Ghost of Irate Customers. Whether you’re a believer in office spirits or just here for the laughs, you won’t want to miss these eerie anecdotes!

Retail

The Mole ep2

3 min read

Now They Don’t Want Sandie With Me… Promotions—the only thing everyone at the office wants! Right now, that prize is in the sights of Sandie, […]

Retail

How Predictive Analytics Drives Targeted Marketing

3 min read

Ever noticed how products you browse online seem to follow you everywhere? It’s not just coincidence—it’s the magic of predictive analytics at work.

Predictive analytics uses your past browsing behavior to predict what you might want to buy next. This involves collecting data on your interactions, analyzing your preferences, and delivering personalized ads and recommendations based on these insights.

BPOs play a vital role in this process by managing and interpreting large volumes of data, generating actionable insights, and executing targeted marketing campaigns. This sophisticated technology enhances your shopping experience by making it more relevant and tailored to your interests.