Consume the Market
The Day is 12thDecember 2019. This dates is branded Jamhuri Day in Kenya, loosely translated “Independence Day”. Truth is that we have always been interdependent. On this day, our wonderful Customer Service executives visited Motherly Care Children’s home to share love with the little angels. […]
EditorialThere is no argument, live chat is critical. Firstly, Social media has 3 billion daily users on a platform of live chat. This means that nearly half the world’s population is interacting online and that can’t be ignored. Therefore, web chat provides your customers ability […]
MarketSocial Media Marketing Cant Be Avoided. There are over 3.2 billion daily active social media users in the world. That is 42% of global population. 90% of these users are millennials. Every startup needs a social media strategy to succeed. 42% market share cannot be wished […]
Passion“Clients do not come first. Employees come first. If you take care of your employees, they will take care of the clients.” Richard Branson Richard Branson is not a new name in the streets. For those of us who have been living under a […]
Passion“Clients do not come first. Employees come first. If you take care of your employees, they will take care of the clients.” Richard Branson
Richard Branson is not a new name in the streets. For those of us who have been living under a stone, Richard Branson is the founder and CEO of Virgin Group. He is a well-known and successful entrepreneur. In one of his interviews, he was asked what he viewed as the biggest issue in the work place that needed addressing.
He was keen to answer: “Firstly, many companies fail to embrace their staff as individuals. Have you ever received bad news while at work? Have you had a family commitment that has clashed with your job? Whether it’s coming in later each morning so that you can drop the children off at school, or taking time out to visit a sick relative, or even take leave to concentrate on other things and recharge. Secondly, employers must embrace the different needs of each member of staff and not try to impose a one size fits all solution to problems.”
Employees are a company’s best asset. Most companies however , fail to recognize how important it is to ensure that an employee is happy. Happiness goes hand in hand customer care. Care is emotion. Emotion is contagious, if employees are happy, customers will feel the warmth and get infected by it.
Employees are in positions that directly affect the service of customers. Hence, their performance could be a big boost to the company. Something in common with every successful business is the ‘employee as a value preposition aspect’. This simply means that, employers know that their employees are talented and are in no way obligated to work for the company. They can move to a company that treats them better.
The same effort that is heavily invested in responding to a client’s complaints, is the same effort that should be mirrored with employee problems and needs. Therefore, hire the best talent and treat them like your best customer.
“Always treat your employees exactly as you want them to treat your best customers.” Stephen R. Covey